Hari Sathian

Content · Brand · Culture · Film · Writing

YOUR FOOTAGE IS SITTING THERE. DOING NOTHING.

You've got a phone full of clips, a camera roll of brand moments, raw footage from a job well done. None of it is working for you. That content is a goldmine. You just need someone who knows how to turn it into something people actually watch. That's what I do.

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Gallery I
The Philosophy

Most brands are sitting on their best content
and don't even know it. I find it. I build with it.

You don't need more content. You need someone to look at what you already have and see what's there. The job site footage. The testimonial you almost didn't record. The behind-the-scenes clip from a project you're proud of. That's your brand. It just hasn't been edited yet.

I'm Hari. Filmmaker, editor, brand strategist. I take what's already in your gallery and turn it into content that builds trust, attracts the right people, and sounds like you. Not a template. Not a trend. Something with your name on it that you'd actually want to share.

7+

Brands Managed

MSc

Marketing

24h

Turnaround

Gallery II
Selected Work

The edit is the last step.
Everything before it is the work.

Strategy, story, voice, music, pacing. These decisions happen before the timeline opens. Here's what that looks like in practice.

Annandale Homes Brand Reel

Brand Film · Short Form

Annandale Homes: Brand Reel

60 seconds. The brief was about quality and craftsmanship. The edit is about the feeling of coming home.

Connect Eyecare Founder Story

Founder Story · Long Form

Connect Eyecare: Founder Story

Interview-led, emotionally paced, built to create trust, not just clicks.

Aventus Eco Case Study

Impact Story · Long Form

Aventus Eco: Case Study

A case study cut to feel like a conversation, because people connect with people, not presentations.

Brand Awareness Reels

Social Content · Short Form

Brand Awareness Reels

Hook in 2 seconds, feeling in 30. Not chasing trends. Building something that belongs to the brand.

Window and Door Installation Reel

Social Reel · Short Form

Window & Door Co: Installation Reel

Real work, real craftsmen, real install, cut into a reel that builds trust on the scroll.

Kaizen Testimonial

Testimonial · Long Form

Kaizen: Annandale Homes Testimonial

A client speaking honestly about the work. No script, no polish. The kind of content that closes deals.

Annandale Homes Client Testimonial

Testimonial · Short Form

Annandale Home Improvements: Client Testimonial

Trust is not built with taglines. It's built with voices. Unscripted, and more persuasive than any ad.

Marc Allan Project Walkthrough

Project Walkthrough · Long Form

Marc Allan: Project Walkthrough

A founder walking through the work in his own words. Credibility built through specificity, not polish.

Video

Brand Video · Short Form

Kaizen Electricals: Bathroom Light Fitting

A video done for Kaizen Electricals showcasing light fitting in the bathroom.

Gallery II
Filmmaker. Writer. Editor. Strategist.
Cricket Cricket shaped how I see stories.
Cinematic Every frame is a decision.
Gallery III
What You Actually Get

You hired a video editor.
Here's what you're actually getting.

01

A content engine, not just an editor

Strategy, script, voice, edit, caption. I think across the whole chain. Most editors hand you a file. I hand you a piece of content that knows what it's trying to do, who it's talking to, and why it should exist.

02

Someone who genuinely understands your brand voice

Brand tone isn't just a vibe. It's the specific way your brand thinks, speaks and shows up, whether that's a personal creator brand or an institution. I study it before I touch anything. Every word I write and every cut I make should sound unmistakably like you.

03

Honest thinking about what actually builds audiences

Virality is random. Consistent, meaningful, well-crafted content is not. I won't promise you numbers. I'll help you build something real. An audience that actually gives a damn about what you're making, because it's made with care and without noise.

04

Writing that sounds human, not scheduled

Captions, threads, long-form posts. I write in your voice, not mine. I've built audiences on Threads and Instagram through writing that feels like a real person talking. Because that's what interest media rewards: genuine human expression, not content for content's sake.

Gallery IV
The Right Fit
Cricket
01
Cricket

IPL franchises, Big Bash clubs, County Cricket, creators and apps. I've played leather-ball cricket since I was 11. I understand the culture, the emotion, and the moments that matter. No briefing needed.

Primary Niche
Yoga Wellness
02
Creators & Personal Brands

You have something real to say. I help you say it in a way that sounds like you, not like a brand trying to sound like a person. Video, writing, voice, strategy. All of it.

Secondary
Real Estate
03
Brands with Culture

Brands that stand for something: a sport, a lifestyle, a community. I work best when the brief isn't just "make content" but "help people feel what we're about." That's the work I care about most.

Secondary
Travel
04
Influencers & Storytellers

You create. I shape what you create into something that builds, not just performs. Consistent voice. Intentional content. An audience that follows you because of who you are, not because of one lucky week.

Secondary

"Authentic connection
is the only metric
that compounds."

Gallery VI
Packages

One person.
A full content operation.

Starter
£300
per month
  • 5 short-form reels per month
  • Captions written for each reel
  • Music selection included
  • Scheduled and ready to post
  • 1 revision round per reel
Growth
£600
per month
  • 10 short-form reels per month
  • Content strategy and planning
  • Creative direction on every edit
  • Captions, scheduling and calendar
  • 2 revision rounds per reel
Premium
£1,000
per month
  • 15 short-form reels per month
  • Community management on Threads & Instagram
  • Writing in your exact voice and tone
  • Audience growth strategy for your brand
  • Monthly performance report

One-off project? From £100. Get in touch →

Gallery VII
How It Works

How I work.
What to expect.

Step 01
💬
Brand first. Always.

We talk about your brand voice, your audience, what you stand for and what you don't. I study your tone before I study your footage. That conversation shapes everything that follows.

Step 02
📁
You send the footage

Drop your raw files. No chasing, no lengthy brief documents. We already talked. I know what I'm looking for.

Google Drive
Step 03
🎬
I edit and write

Music, pacing, hook, caption. All crafted in your voice. Not my aesthetic. Yours. 4 reels in 24 hours.

DaVinci Resolve
Step 04
You Review

I send you the draft. Tell me what to tweak and it's turned around fast. No back and forth chaos.

Frame.io
Step 05
🚀
Final Delivery

Files delivered clean, formatted for each platform, ready to post. No excuses. No delays.

WeTransfer

Let's Work Together

I'm not for everyone.
Maybe I'm for you.

I work with people who understand that great content takes intention, not just output. If you're building something real and you want a creative partner who actually gets it. Let's talk. Free sample edit, no commitment.

Request Free Sample Edit DM on Instagram